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We all want to be remarkable.Your business demands it. Our communities crave it. You know you’re on the right trajectory when opportunities launch you into unexpected directions you never thought possible. Join Kate Volman and fellow marketing strategist Kyle Sexton every week as we explore ideas you’re not considering, share stories from others like you who despise mediocrity, and discover how whatever you’re building has the power to change your business. Change your community. Change your trajectory.

Aug 1, 2019

Kate loves her scheduling app and Kyle loves his too. But they are different. Maybe we should battle? 

Scheduling software can make you more accessible to your clients or team. As Kyle always says, "If you're easy to love, you're easy to share." #winning

Kyle thinks you should pay for the free tech tools you love...


Jul 24, 2019

Kate's company is hiring. Kyle is thinking about applying. 

There's a difference between hiring and recruiting. Large employers with entry level jobs hire people. But specialized companies use the term recruiting as it related to finding key employees who they call talent

When you're looking for talent, you're not...


Jul 10, 2019

Do you have a mentor? Several, perhaps? 

While you're looking up, remember that others are looking up at you. Why not bring them up with you?

This episode is all about Mentorshipping: Mentoring your audience in a more personal way. 

So that whole thing about, "Don't look down?" Look down and help them up.


Jun 14, 2019

People buy things after they read words that convince people to buy things. 

You've been working on your visual identity but totally missed the importance of good copywriting. Kyle recently discovered the value of having compelling copy and now he sees poor copy everywhere. He hired Victoria, she worked her magic with...


Jun 7, 2019

Kyle has been way behind in the production schedule for Trajectory, so Kate suggested we talk about scheduling and time management.

Our friend Eric Ryan has been growing his business while never sacrificing time with his wife and kids and dog - and he offered to share his annual scheduling system with us. Before Kyle...