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We all want to be remarkable.Your business demands it. Our communities crave it. You know you’re on the right trajectory when opportunities launch you into unexpected directions you never thought possible. Join Kate Volman and fellow marketing strategist Kyle Sexton every week as we explore ideas you’re not considering, share stories from others like you who despise mediocrity, and discover how whatever you’re building has the power to change your business. Change your community. Change your trajectory.

Jun 14, 2019

People buy things after they read words that convince people to buy things. 

You've been working on your visual identity but totally missed the importance of good copywriting. Kyle recently discovered the value of having compelling copy and now he sees poor copy everywhere. He hired Victoria, she worked her magic with...


Jun 7, 2019

Kyle has been way behind in the production schedule for Trajectory, so Kate suggested we talk about scheduling and time management.

Our friend Eric Ryan has been growing his business while never sacrificing time with his wife and kids and dog - and he offered to share his annual scheduling system with us. Before Kyle...


Feb 21, 2019

Kyle's in his new studio and accidentally used the wrong microphone. Ugh! But Kate is in her new space too and she nailed it. Kyle hopes you can forgive him for the mistake. 

And we wish there was a simplicity metaphor in the mistake, but... 

Kyle shares how the "six thinking hats" to create an element of simplicity...